Wecancity is a dynamic Business Development Company. Since their inception, they have expanded their reach beyond Egypt, with additional branches in Riyadh, Saudi Arabia, and Algeria. The team wanted a brand that would drive their business forward and drive their competitors out of business.

Emerald brought strategy, creativity and content production to Wecancity's iconic brand for their biggest move project to date. We created custom content to bring to life the narrative pillars and create a word that engages all the senses.